Don't do it alone
Start or build your dream edible landscaping company with Matt Lebon as your guide.
June 5 - September 11, 2024
Registration is now open!
"I wrote down every single thing that (Matt) said and I'm still looking at the notes and applying the things he said in my daily operations."
-Katie Carey, Owner of Columbus Foodscapes
With this mentorship, you’ll learn how to:
Build edible landscaping business structures + land clients
Develop internal systems for smooth + profitable install days
Discover creative design principles you can use on any site
Develop a financial strategy with our trusted accounting team
Who is this for?
People in the 0-3 year stage of starting or building a foodscaping business.
This mentorship is for motivated entrepreneurs.
After just 3 months, you’ll have everything you need to market, design and build traffic-stopping edible landscapes.
Meet your Mentor, Matt Lebon
Owner, Custom Foodscaping & The Foodscaper
Matt is most passionate about creating magical food moments. He is driven by the belief that food connects us all. By cultivating food crops with a reverence for Mother Earth he believes we can begin to heal our bodies and the land. Matt got his start with farming as a Peace Corps volunteer in Paraguay, where he was initially bit by the gardening bug. He went on to study ecological design and work on several farms. For five seasons Matt worked at the EarthDance Organic Farm School until he left his role of farm manager in 2017.
Matt has helped to grow his company, Custom Foodscaping, team to 9 team members. In his 7th year leading the design and install team for CF, last year's revenue topped $750K. More than anything, Matt is proud of the caring team he works with and the supportive clients who allow Custom Foodscaping to do this earth-centered work.
this is the year your passion becomes your work
CLASS 1
welcome & goal setting
Connect with your mentoring cohort and get clear on your professional goals for the next three months.
CLASS 2
structures & new business
Learn how to set up your business.
After this class, you’ll have a professional and streamlined system for accepting clients.
CLASS 3
raised bed garden design & easy to integrate perennials
Learn design principles and best practices for designing and installing raised beds.
After this class, you’ll gain a deep understanding of how to maximize growing potential on any site.
CLASS 4
the plants that make it possible
Geek out with Matt as he teaches on the all-star edible landscaping plants you need in your palette.
After this class, you'll have familiarity with the essential foodscaping plants and how to design with them.
CLASS 5
money matters
A tutorial from Custom Foodscaping's accountant on Quickbooks analysis + a look through Matt's cashflow for the year
After this class, you’ll learn how to analyze your cashflow to form a strategy for money going in and out.
CLASS 6
commercial & residential case studies
Learn how Matt's team at Custom Foodscaping overcame a series of site-specific challenges with smart design solutions
After this class, you'll have a wealth of examples to inform and inspire your future designs.
CLASS 7
proposals and budgeting
A financial walk through from consultation to the final invoice.
After this class, you’ll learn how to charge what your worth and set profit margin goals.
CLASS 8
software, hardware and internal systems
Get a look into what programs, tools and systems Matt's team uses for running smooth daily operations.
After this class, you'll have clarity on what tools to invest in and be prepared to grow your business!
The mentorship also includes...
6 months of support from Matt
Troubleshoot, get feedback, and integrate what you're learning with Matt.
$2,000 value
Foodscaper Business Starter Pack
Includes email scripts, contracts and customizable budgeting template
$200 value
Unlocking IBC Totes for Rainwater Catchment
A printable field guide for installing IBC totes.
$150 value
Foodscape Design Using Google Slides Course
Skip the fancy design software! Learn to use FREE Google Slides software to create impressive professional designs for clients. Includes customizable design template.
$150 value
That's a $2,500 value!
Build your business in community
(that's more fun, right?)
The Foodscaper Mentorship Course
Go from hobbyist gardener to full-time professional.
This course includes two tracks.
Choose the one that best supports you and your business goals.
1. The Live Mentorship course ($1,200)
Watch recorded in depth lessons on all the stages of building a foodscaping business.
What makes this track unique: Gather with your cohort every other Wednesday night on Zoom as Matt takes a deeper dive into the content and answers your specific questions. This is also a time to get feedback from peers, compare notes on how others are growing their business, and plug into a professional circle you can journey with over the long-haul as your company grows.
2. The Recorded Mentorship course ($800)
This track offers the recorded lessons as well as consistent chat access to Matt to get feedback and questions answered. The Wednesday live Zoom calls and are not included in this track.