Want to start a profitable edible landscaping business?
The path to building your dream foodscaping business is so much smoother with a guide.
Welcome to The Foodscaper Business Training Program.
Our on-demand, online training program is designed for aspiring edible landscapers, offering all the support you need to start your own foodscaping business.
We developed this program because we believe the world needs more edible landscaping professionals to promote healing, improve food access, and drive ecological regeneration.
What's it like to own and run a foodscaping business?
Sample the first lesson to find out
Create a regenerative, connective and earth-centered foodscaping business
Don't build it alone
Start or build your dream edible landscaping company with Matt Lebon as your guide.
We've made the entry point into foodscaping for a living clear and accessible with this online training program.
It took us years and expensive mistakes to gain this knowledge - now it's all yours for $100.
Buy here
Meet your guide, Matt Lebon
Owner, Custom Foodscaping & The Foodscaper
Matt is most passionate about creating magical food moments. He is driven by the belief that food connects us all. By cultivating food crops with a reverence for Mother Earth he believes we can begin to heal our bodies and the land. Matt got his start with farming as a Peace Corps volunteer in Paraguay, where he was initially bit by the gardening bug. He went on to study ecological design and work on several farms. For five seasons Matt worked at the EarthDance Organic Farm School until he left his role of farm manager in 2017.
Matt has helped to grow his company, Custom Foodscaping, team to 9 team members. In his 7th year leading the design and install team for CF, last year's revenue topped $750K. More than anything, Matt is proud of the caring team he works with and the supportive clients who allow Custom Foodscaping to do this earth-centered work.
"I wrote down every single thing that (Matt) said and I'm still looking at the notes and applying the things he said in my daily operations."
-Katie Carey, Owner of Columbus Foodscapes
With this training, you’ll learn how to:
Build edible landscaping business structures + land clients
Develop internal systems for smooth + profitable install days
Discover creative design principles you can use on any site
Develop a financial strategy with our trusted accounting team
Who is this training for?
- motivated entrepreneurs who want to serve clients by designing installing edible landscapes
- people in the 0-3 year stage of starting or building a foodscaping business.
- folks who want in depth lessons on the business side of foodscaping
- individuals who already have knowledge and experience in edible landscaping, permaculture, basic carpentry, and other fodscaping "hard skills"
What does a pro foodscaper do?
Think beyond the raised bed
Professional edible landscapers work beyond the scope of kitchen garden consultants; they are comprehensive site designers.
Foodscapers enhance ecological health on every property such as:
- growing nutrient-rich food and medicine
- planting perennial fruit and nut trees for a continual harvest
- reshaping land to maximize rainwater capture
- improving natural soil fertility
- building pollinator habitats with native plan communities
This isn’t your typical raised bed business—this is permaculture-inspired edible landscaping!
Join the training
this is the year your passion becomes your work
CLASS 1
welcome & goal setting
Get clear on your professional goals and learn about the career opportunities in foodscaping
CLASS 2
structures & new business
Learn how to set up your business.
After this class, you’ll have a professional and streamlined system for accepting clients.
CLASS 3
raised bed garden design & easy to integrate perennials
Learn design principles and best practices for designing and installing raised beds.
After this class, you’ll gain a deep understanding of how to maximize growing potential on any site.
CLASS 4
the plants that make it possible
Geek out with Matt as he teaches on the all-star edible landscaping plants you need in your palette.
After this class, you'll have familiarity with the essential foodscaping plants and how to design with them.
CLASS 5
commercial & residential case studies
Learn how Matt's team at Custom Foodscaping overcame a series of site-specific challenges with smart design solutions
After this class, you'll have a wealth of examples to inform and inspire your future designs.
CLASS 6
proposals and budgeting
A financial walk through from consultation to the final invoice.
After this class, you’ll learn how to charge what your worth and set profit margin goals.
CLASS 7
software, hardware and internal systems
Get a look into what programs, tools and systems Matt's team uses for running smooth daily operations.
After this class, you'll have clarity on what tools to invest in and be prepared to grow your business!